Stella & Dot Posts & Virtual Script

Words to Say Examples For Reaching Out (Prospecting)

As you build your list of individuals to whom you will personally reach out, here are some tips to remember:

  • It’s a number game. You’ll create momentum by increasing your reach-outs to connect and start relationship building.
  • Be direct. Include simple offers and attach marketing images or videos. Find or create images in MIMI, S&D’s exclusive digital assistant.
  • The Words to Say (WTS) examples are “examples”. Let your authentic voice shine through as you do reach-outs.

Here are some WTS examples to PROSPECT.

1st REACH-OUT EXAMPLES

Thanks for shopping! I hope you love what you ordered! I was just checking my calendar and thought of you. I have a last-minute opening to host a style session this week. It’s easy, you just invite friends, comment in the group, and earn awesome hostess rewards as they shop! What do you think?

Hey X! We just launched the CUTEST new line and I would love to gather some of your girlfriends to show it off! I am booking events later this week or early next! What works for you? PS: you will earn amazing host rewards! I like to work with my hosts to get $260 free and discounted items!

______! How did you like the style board I shared with you? Let’s get you your must-haves right now, then for the rest of the items on your wishlist, You will love that xxx because xxx. Would you be interested in getting it for 70%o off or FREE? If so, let’s share the style with your friends and family in a fun-style session. I’ll help all your friends learn what accessories are essential and how they fit and flatter.

2nd REACH-OUT EXAMPLES- The Follow-Up (2-3 days later)

Hi! Circling back to see if you’ve given any thought to hosting an event (either in person or virtually). Sending a pic of a look I think you’d love! LMK!

Good morning! I hope you’re having a great week. I was looking at my calendar and wanted to check in to see if you had given any thought to hosting an S&D Event. I know you’re a busy lady (I hear you!) but it could be fun to carve out some girl time (while earning some awesome rewards).

I didn’t want this message to get lost- just bumping it back up so we can connect. Let me know what you think because I know you’d love this look!

3rd REACH-OUT EXAMPLES- Close the Loop (1 week later)

Since we didn’t get to connect, I wanted to invite you to (or remind you about) my VIP page! It’s the place where I am regularly sharing fashion, trends, skincare, and deals! LMK if I can ever help with any shopping needs.

It looks like you’re busy and I totally get it! I’m here for your style needs, a gift or a great product! I’ll circle back with you next season to see how I may help you then! But please reach out anytime.

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Next Steps after Booking an Event

It’s important to connect and build a relationship with your Host in the days and weeks leading up to your Event. Here are areas to cover with your Host:

  • WELCOME: Set up the Event in the Lounge & get your Host excited! Connect with her! Find out what’s on her Wishlist. Does she know that she can earn free and half off items for hosting?
  • INVITE: Partner with your Host on how to invite the guests. How can you make the most of getting the word out? Building a big list and sending personal invitations is key.
  • CONNECT: Make a game plan for follow-up, both you staying connected with your Host, as well as you & your Host connecting with invited guests before, during and after the Event. It is true that the fortune is in the follow-up!

Depending on whether the main focus of your event is fashion or skincare, these are the key sections you should cover. The structure is the same, regardless of whether your event is in-person or virtual (Facebook group, ZOOM, Facetime, text, etc.).

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Use the below tools to help you create your own Product Experiences. Add your own flair and make them personal to you and your business. Below, you will find a suggested script. You can think of this guide as a suggested script to guide you through a fun and casual in-person event, or posts for an online event.

For a Stella & Dot focused event, it will include 3 key sections:

  1. Welcome & Why Stella & Dot: In this section, you will let your guests and shoppers know the story of our brand and what makes Stella & Dot so unique and special.
  2. 5 Product Spotlights: In this middle section, is where you are going to show how to create 5 full-styled looks, including apparel, accessories, and bags. You know your customers best, so there is no magic formula to which 5 Key solutions to share. We’ve included some examples to guide & inspire you.
  3. 3 Ways to Shop: The last section to wrap up your event is sharing the 3 ways to shop, save and give back!

Stella & Dot: Value Add Posts with How to Advice

Stella & Dot Example Posts / Style Session Outline

Introduce Yourself, Stella & Dot, and Get to Know Your Followers/ Guests!

WELCOME POST

SUGGESTED POST: GET FRIENDLY! GO LIVE OR POST A PIC TO INTRODUCE YOURSELF & THANK THE HOST!

Welcome to (Say / Tag YOUR HOST)’s Event!

It’s so nice to ‘meet’ you – thanks for joining us!

My name is (NAME) and I am so excited to get to know you all and help you shop. Think of me as your personal shopper for all your (skincare or accessory) needs. I’ve been an Ambassador now for X months/years.”

Go live or share a short video of yourself – the more personal the better!

(Add in a little about you and what you love about being an S&D Ambassador. Share how you know the host and ask them how they know the host too.)

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ABOUT STELLA & DOT BRANDS

SUGGESTED POST: SHARE YOUR SERVICE

Stella & Dot offers boutique-style accessories. We stand for modern style and meaningful jewelry, offering everything from must-have trends, everyday essentials, personalized pieces, apparel designed to fit & flatter, a bag to finish the look, and more. I’ll be sharing some simple & fabulous style solutions with you!

As your Stella & Dot Stylist, my goal is to offer you personal service and recommendations to find the perfect selects for you and for gifts! As I share, please comment and tell me what you love. The more feedback you give, the more personalized I can make your shopping experience.

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SUGGESTED POST: SHARE OUR AMAZING OFFER AND PREP FOR AN ACCESSORIES WARDROBE

Style for a Steal is just that! Let’s update your accessories wardrobe and every third item could be 40% off! Yes, it can apply to the MOST expensive items in your cart. You are going to want to look out for our most amazing pieces!

DIGITAL LOOK BOOK: Find all current S&D Look Books and Guides at https://issuu.com/stelladot

PRODUCT SPOTLIGHTS: IN AN ONLINE EVENT, SHARE 10-12

SUGGESTED POST: SPOTLIGHT A FAVE COLLECTION RIGHT FOR YOUR GROUP

I am SO excited to debut Stella & Dots Collaboration with celebrity jewelry designer Maya Brenner.

LOVE the New MBXSD launch!!

❤️MBXSD Double Take on the Mark & Huggie set.

❤️MBXSD convertible earring set

❤️MBXSD convertible on the mark necklace- mixed metal

This collection looks amazing on everyone! Which pieces are your fave?

SUGGESTED POST: ENGAGE TO GET TO KNOW YOUR GUESTS!

Do you want a SIMPLE way to feel like you got it together, even when you just running around town doing errands? Accessories are the key.

You can transform a t-shirt or sweatshirt and jeans into confident cute with essential accessories. You gotta love that Accessories always fit and flatter?

Go to accessories that GO WITH EVERYTHING is the first key component of an accessories wardrobe. Our Star Struck designs complement everything you already wear. What do you think of this look?

(insert names of pieces you are featuring)

SUGGESTED POST: TALK ABOUT THE POWER OF ACCESSORIES! SHARE A FUN QUOTE

Who likes LESS CUTE or MORE CUTE?

We love going to stylish in a snap with just a few simple pieces – that’s what a capsule Accessories wardrobe is all about.

I’m excited to share my faves, but please let me know what you’re looking for so I can cater picks to you and show you how to make your blue eyes sparkle more, complement any neckline, or how to build an arm or ear party – I got ya covered.


In a style session, you can showcase trends and highlight products. Sprinkle in a how-to tip in between product spotlights. We love that our guests will get value out of attending, even if they don’t buy a thing! We know that by adding value, you can become a go-to for future style needs and gifts.

MORE PRODUCT SPOTLIGHTS

SUGGESTED POST: TALK ABOUT WHEN AND WHY PEOPLE WEAR ACCESSORIES

We all need those versatile, go-with-everything pieces you’ll get so much use out of. Which one of these best-sellers do you like better?

Here are a few of my favorite everyday go tos!

SHARE PICS OF REAL WOMEN, REAL STYLE: INCLUDING YOU!

SUGGESTED POST: HIGHLIGHT OUR AMAZING VALUE

You can transform a t-shirt or sweatshirt and jeans into confident cute with essential accessories.

These amazing pieces are all under $50! Which do you love most?

How many of you plan to take advantage of our style for a steal offer to get a look?

HOW TO ACCESSORIZE: ADD VALUE WITH HOW TO STYLE TIPS

SUGGESTED POST: SHARE FIT & FLATTER TIPS

We LOVE that accessories in general, fit and flatter all! And, I think the only rule of style is to break all the rules! Whatever makes YOU feel confident looks gorgeous on YOU!

Now that said, there are some tried and true tips that in general will guide you to find the shape and style that compliments you and what you are wearing.

Ever wonder what style of accessories goes with a particular top or dress neckline? Or which earring style is flattering to your face shape?

SUGGESTED POST: FACE SHAPE

Let’s talk about your gorgeous mug! What is your face shape? Not sure, post a pic and I’ll share my thoughts as well as what accessories are likely to flatter you.

SUGGESTED POST: NECKLINES

This is a super simple chart you can save that helps you find what area to accessorize based on what you are wearing! Do any of these stands out to you?

SUGGESTED POST: NECKLINE / POST AN OUTFIT PIC

I can help you style a look from simple to an outfit maker to remember! Here are some Stella & Dot styles based on the neckline! What necklines do you typically wear?

POST A PIC of a neckline or comment on the type below and I’ll suggest some current options!

SUGGESTED POST: NECKLINE

I can help you style a look from simple to an outfit maker to remember! Here are some Stella & Dot styles based on neckline! What necklines do you typically wear?

SUGGESTED POST: BODY TYPE AND ACCESSORIES

Do you know what body type you have? I do. PERFECTION!

Accessories can help you accent that gorgeous shape that is YOU!

I discovered I have this type of body… Check out this pic of me in the right type of necklace length of my shape! What do you think?

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SPOTLIGHT PERSONALIZATION

SUGGESTED POST: PERSONALIZE IT ( Show your pic!)

We have amazing personalized and meaningful jewelry. The perfect way to express yourself, tell your one-of-a-kind story, and create the most thoughtful gift!

Let me share our amazing collections:

  1. Momento Charms
  2. Keepsake Bangle Slide on Charms
  3. KEEP bracelets with slide Charms, including Engraveable Items
  4. COVET: fine jewelry with conflict-free diamonds and 14kt gold

Which one would you like to see a personal design for? I can do virtual mockups to share ideas!

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SUGGESTED POST: SHARE HOW TO MAKE AN ARM PARTY

PARTY PLANNING! Arm party, that is’ Is getting that stacked so stylish look hard? Not if you follow this mix in 3s formula!

  1. Momento Charms
  2. Keepsake Bangle Slide on Charms
  3. KEEP bracelets with slide Charms, including Engraveable Items
  4. COVET: fine jewelry with conflict-free diamonds and 14kt gold

Which one would you like to see a personal design for? I can do virtual mockups to share ideas!

( share a pic of your personal arm party and why you love it)

MAKE A STATEMENT

SUGGESTED POST: OUTFIT MAKERS

There are so many ways to make a statement!

Go big with a fierce & feminine necklace. You’ll be amazed at how wearable they are. Stack on the statements or pair with delicates to pare down the effect.

Explore our statement earrings as another option! Whether dabbling in color or texture, you’ll love our selection– many of which are versatile (think big earring converting to a stud!)

This is me in my favorite statement!

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SUGGESTED POST: SHARE QUALITY AND CREDIBILITY

Our Pegasus is a legend. This statement has been worn by them too.

Our style has been featured in Vogue and worn by countless celebs and influencers. But what matters most to us? That you LOVE it!

This particular statement necklace is hand-made in India by highly skilled artisans that also do embroidery for couture gowns! This necklace takes 2 days to make by hand. It’s a work of art!


SUGGESTED POST: STYLE MOOD? ENGAGE

I like to ask what style mood you are in vs what your style is. Don’t put yourself in a box! Rather, express yourself in the moment you are in! So right now, what are you feeling for? This or that?

3 WAYS TO SHOP: POST IN GENERAL AND ASK EACH INDIVIDUAL PERSONALLY TO SHOP, HOST, JOIN

SUGGESTED POST: INSIDERS CLUB PERKS

I encourage all my clients to become Insiders. Why pay full price? Insiders get 10% back on every order, which means you always apply that to get a discount on your next! Plus, free shipping on orders over $100 ($125 CAD) and access to exclusive offers.

SUGGESTED POST: 3 WAYS TO SHOP

At S&D Brands, there are a few ways you shop, save and make an impact.

1. You can shop as a retail client, knowing, we give with every purchase. We round up to help women rise up. We donate to causes that support the financial, emotional, and physical well-being of women and children!

2. I encourage all my clients to become Insiders. Why pay full price? Insiders get 10% back on every order, which means you always apply that to get a discount on your next! Plus, free shipping on orders over $100 ($125 CAD) and access to exclusive offers.

3. Or, BE AN AMBASSADOR to make some money sharing products you love!. Which option would you like to know more about?

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SUGGESTED POST: SHOP FOR A CAUSE

April is Autism Awareness month. I’m looking for hosts now to help me make an impact by offering a shop for the cause event. Does this cause resonate with you?

SUGGESTED POST: SHOP FOR A CAUSE

April is Autism Awareness month. I’m looking for hosts now to help me make an impact by offering a shop for the cause event. Does this cause resonate with you?

SUGGESTED POST: SHOP WITH CONFIDENCE

We love that having to go-to accessories is a major confidence boost in everyday dressing. So, we really want you to have confidence trying out our styles! Our guarantee is amazing!

SUGGESTED POST: GET TO KNOW OUR BRAND: STELLA & DOT

Who has shopped with Stella & Dot before? Are you familiar with our mission! I am so proud we’re mission-driven, and more of a community than a company and we give with all we do!


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SUGGESTED POST: GIFTS

We have super cute gifts for everyone on your list. Who can I help recommend some ideas for?


SUGGESTED POST: ASK ABOUT OCCASIONS

When was the last time you went to your closet and felt like you had nothing just right to wear? Where were you going? Let’s fix that with accessories!

What events do you all have coming up?

SUGGESTED POST: VACAY GETAWAY!

Ok- spill! Who has travel plans coming up? Can we help with your packing list! Taking a few key versatile accessories makes things so simple!


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SUGGESTED POST: PLANT SEEDS FOR HOSTING AN EVENT!

Want more? Let’s set up an Event so I can help you max the fun and rewards! We can do it online just like this, or have a fun and simple pop-up at your place. I say, let’s do both!

What theme would you and your friends love

how to create an accessories capsule wardrobe

spring style

cocktails and style shopping!

java and jewels?


SUGGESTED POST:

This is the perfect neutral carry-all to go from office to after-hours (and literally wear with everything). Customize your look by picking your crossbody strap from our Strap shop. This bag screams style & functionality with pockets & places for both phones, cards, and more. Brand new on my site as part of our weekly holiday drops!

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SUGGESTED POST: SHARE BY STYLE TYPE OF ACCESSORIES

Oh, what fun! What earrings do you love?

MISSION, PURPOSE & GIVE BACK

SUGGESTED POST: YOU SHOP, WE GIVE.

When you order, we round up the total and donate products or funds based on the needs of our giving partners. Thanks to you, we’re able to support giving partners that focus on the health, financial, and emotional wellbeing of women and children. This is in addition to the shop for cause events we have done since day 1, and the economic empowerment that comes with our social retail model.

Click to see & share our S&D Purpose video!


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ALL ABOUT STELLA & DOT: OUR COMMUNITY AND HOW TO GET INVOLVED!

HOST REWARDS


SUGGESTED POST: DIRECT ASK TO HOST AN EVENT

It’s never been easier to earn discounts and free products from S&D. Every customer gets their own link that they can share with friends to rack up free and 40% off products.

You can shop and share your link found in your account settings or in your order confirmation email. Share deals and earn rewards as you pass it to friends and family who shop! I’m booking shows now for April, and our rewards will be better than ever!

Want more? Let’s set up an Event so I can help you max the fun and rewards!

ENROLLING

SUGGESTED POST: ENROLL AMBASSADORS: POST 2 TIMES IN AN EVENT


Love our products… why not turn that into a payday? Is anybody curious about what I do and why? The perks! And we are looking for others to open up their virtual shop and grow with us! This modern model is amazing!

As an Ambassador, you’ll share and earn, plus shop and save!

DM as I’d love to answer your questions.

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Have you heard of Stella & Dot before? We are more of a community than a company and I am so proud of what we stand for!

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ACCESSORIES INFOGRAPHICS / ACCESSORIES WARDROBE AND STYLE TIPS

PIN IT, POST IT, SHARE IT!

ACCESSORIES QUOTES

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A personal consultation is your opportunity to connect 1:1 with a customer with recommendations from our line. Personal consultations can come in many forms: in person, via video, or even text/email/messenger. As you reach out to prospect, here are some tools to use to share easy-to-shop carts and boards.

How to Share a bag in MIMI

For instructions on how to download your digital assistant MIMI, head HERE.

How to Use MIMI’s Create-A-Look Feature

For instructions on how to download your digital assistant MIMI, head HERE.

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